Powerful Online Leadership
This podcast exists to help entrepreneurs step into their power as a thought leader through their messaging and content creation. Matt’s goal is to help others speak their truth, tell their story and ultimately become the only and obvious solution to their ideal clients problems so they can grow their audience, grow their business and best of all grow their self.
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Episodes
Friday Aug 27, 2021
Friday Aug 27, 2021
In this episode, I speak about how to market your services better so that your ideal client can see the value you have to offer.
This podcast episode, is part of a 4 part series on my IGTV, you can head over there @Matthew.allyn as well to listen to the series which will continue on Monday.
Many times, as personal trainers, we feel like we can’t charge what we’re worth and end up working ourselves to the ground.
In order to change that and be able to charge what we are worth comfortably, we need to understand the struggles and goals of our ideal clients and really market the transformation they will get. Not just market what’s included in your program, like I see being done all too often.
When we learn how to articulate our offers in that way, things get so much easier for us!
Friday Aug 20, 2021
Friday Aug 20, 2021
In this episode, I share some things I learned on my own Personal Trainer journey so far. One was about how I used to think I "deserved" certain opportunities and then was frustrated because they didn't come my way. What I've come to realize over time, was that I didn't "deserve" these opportunities, I had to put more work in to get those opportunities! Another was consistency! It takes consistency and sticking to one thing for people to really learn about what you do and so you can become that "go-to" person. Lastly, with years and years of learning and training we need to recognize the value we bring to the table.
You can follow me over @matthew.allyn
Friday Aug 13, 2021
Friday Aug 13, 2021
When you understand your ideal client so well and you speak to these 6 beliefs. You will have no trouble charging 4-figures for your services.
Friday Aug 06, 2021
Friday Aug 06, 2021
If you want to become the Transformative Trainer who not only takes their client through a transformation but transforms their own life by charging what they’re worth and living the life they deserve…
Join me on Instagram every Monday afternoon at 2pm MST for the next 4 weeks where I will teach you how to communicate your high ticket offer that has your potential clients begging to work with you and answer all your questions.
Friday Jul 30, 2021
Friday Jul 30, 2021
This is part 2 of the Niching down series and you haven't listened to part 1, go back and listen to episode 10 to get caught up!
The goal here is to get clear on your ideal client and their true pains and goals. You will begin by hypothesizing on these questions, then you go will out and talk to your ideal clients so you can use their language and their voice in your marketing.
Then you can become... THE OBVIOUS SOLUTION TO YOUR IDEAL CLIENTS PROBLEMS!!!
--> And thus make more money!
If you love this episode, it goes a long way if you rate and review the podcast on iTunes!!
Follow me @matthew.allyn on IG and Matthew Allyn on Youtube!
Wednesday Jul 28, 2021
Friday Jul 23, 2021
Friday Jul 23, 2021
In part 1 of this Niching down series, I want to reframe your mind around Niching down so you can become THE OBVIOUS SOLUTION TO YOUR IDEAL CLIENTS PROBLEMS!!!
--> And thus make more money!
If you love this episode, it goes a long way if you rate and review the podcast on iTunes!!
Follow me @matthew.allyn on IG and Matthew Allyn on Youtube!
Wednesday Jul 21, 2021
Wednesday Jul 21, 2021
Back with another WHITEBOARD WEDNESDAY!!
Today we discuss why monthly programming is UNPREDICTABLE & NOT SCALABLE and instead why you should be focusing on a HIGH TICKET OFFER!
If you would like to watch this podcast, check out my YouTube channel at Matthew Allyn
Friday Jul 16, 2021
Friday Jul 16, 2021
In December 2020 I had a "failed" launch...
Why did it happen and how you can avoid one yourself.
If you ever struggle with what to post on Instagram to create raving fans that are begging to work with you, download my FREE Personal Trainers Content Blueprint by vising matthewallynmedia.com/contentblueprint
Thursday Jul 15, 2021
Thursday Jul 15, 2021
You have heard me say to drop in the DMs but you're hesitant to do so. THAT'S OKAY. Follow this script and start landing clients TODAY!!
Producing good content is a huge part of growing your business to show your audience you are the expert in your field AND maybe more importantly, to get them to know, like, and trust you. If you need help with that.
Download the FREE Personal Trainer Content Blueprint here or visit matthewallynmedia.com/contentblueprint